The intake is not the product. The project is.
Métré asks enough to understand what is known, what is approximate, what can be derived, and what still needs clarification.
Visitor
Starts with an incomplete idea and answers focused questions.
Project Canvas
Keeps the developing project visible as facts arrive.
Project Brief
Turns the same project into commercial context for sales.
Playbook -> Project Intake -> Project Brief
The Playbook is how Métré knows what to understand. The Project Intake is how the customer builds the project. The Project Brief is what sales receives.
Playbook
Industry-specific discovery logic, reviewed by the business.
Project Intake
A guided visitor experience that accepts uncertainty.
Project Brief
A structured sales document before the first call.
What stays explicit
See it for one trade: lead qualification for deck builders, or read an example Project Brief, annotated line by line.